Your search returned 264 results.

21.
International and global marketing :concepts and cases / [edited by] Taylor W. Meloan, John L. Graham.

by Meloan, Taylor W | Graham, John L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1995Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF1416 .I54 (1).

22.
Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.

by Johansson, Johny K.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, 2000Online access: Publisher description | Table of contents Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF1416.J63 (4).

23.
Global marketing :a decision-oriented approach. / Svend Hollensen.

by Hollensen, Svend.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; New York : Financial Times Prentice Hall, 2011Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF1416 .H65 (3).

24.
Principles of marketing / Joel R. Evans, Barry Berman.

by Evans, Joel R | Berman, Barry.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Englewoods Cliffs, NJ : Prentice Hall, c1995Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.E865 (1).

25.
International marketing. / Philip R. Cateora.

by Cateora, Philip R.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1993Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF1009.5.C35 (1).

26.
Services marketing :integrating customer focus across the firm. / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2006Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HD9980.5.Z45 (3).

27.
Market driven strategy: processes for creating value. / George S. Day.

by Day, George S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : London : Free Press ; Collier Macmillan, c1990Online access: Contributor biographical information | Publisher description | Table of contents only | Sample text Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.13D368 (1).

28.
Marketing communications : engagements, strategies, and practice. / Chris Fill.

by Fill, Chris.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Pearson Education Ltd, 2005Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.123.F55 (2).

29.
Digital marketing: using new technologies to get closer to your customers. / [electronic resource] Will Rowan.

by Rowan, Will | NetLibrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Kogan Page, 2002Online access: Click here for full text. Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.125.R69 (5).

30.
Business marketing management. / Frank G. Bingham, Jr.

by Bingham, Frank G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill., USA : NTC Business Books, c1998Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.1263.B56 (10).

31.
Marketing communications : an integrated approach. / P. R. Smith and Jonathan Taylor.

by Smith, P. R. (Paul Russell) | Taylor, Jonathan.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Milford, CT : Kogan Page, 2002Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.123.S65 (8).

32.
Integrated marketing communications. / David Pickton, Amanda Broderick.

by Pickton, David | Broderick, Amanda.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall Fiancial Times, 2004Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.123.P53 (6).

33.
Consumer behavior. / Leon G. Schiffman and Leslie Lazar Kanuk.

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.32.S35 (3), WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARYCall number: HF5415.32.S35(9e) (1).

34.
Consumer behavior : marketing strategy perspectives. / J. Paul Peter and Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Irwin, 1987Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.3.P468 (1).

35.
Marketing : real people, real choices. / Michael R. Solomon, Elnora W. Stuart.

by Solomon, Michael R | Stuart, Elnora W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1997Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.35 .S65 . (1).

36.
Services marketing: people, technology, strategy. / Christopher Lovelock and Jochen Wirtz.

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA: Prentice Hall, 2004Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.122.L68 (3).

37.
Business marketing :connecting strategy, relationships, and learning. / F. Robert Dwyer and John Tanner.

by Dwyer, F. Robert | Tanner, John F.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, 1999Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.D92 (5).

38.
The marketing game! / Charlotte H. Mason, William D. Perreault

by Mason, Charlotte H | Perreault, William D.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2002Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.135.M39 (6), WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARYCall number: HF5415.135.M39 (1).

39.
Marketing management. / Russell S. Winer.

by Winer, Russell S.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Online access: Click here to access online Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5415.13.W5476 . (3).

40.
Essentials of marketing. / F.O. Boachie-Mensah

by Boachie-Mensah, F.O.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Accra: Excellent Publishing & Printing; c2009Availability: Items available for loan: WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARYCall number: HF5418.M52 (6), WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARYCall number: HF5418.M52 (2).

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