Effective small business management : an entrepreneurial approach / Norman M. Scarborough, Thomas W. Zimmerer.
Material type: TextPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006Edition: 8th edDescription: xvi, 832 p. : ill.; 29 cmISBN: 0131469843Subject(s): Small business -- Management | New business enterprises -- Management | Small business -- United States -- Management | New business enterprises -- United States -- ManagementDDC classification: 658.02/2 LOC classification: HD62.7.S27Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD62.7.S27 (Browse shelf) | 1 | Available | 1567/12 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD62.7.S271 (Browse shelf) | 2 | Available | 1568/12 | |
Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD62.7.S272 (Browse shelf) | 3 | Available | 1573/12 |
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Includes bibliographical references (p. 798-810) and index.
COntents; The Challenge of entrepreneurship -- Building the Business plan: beginning considerations -- Building a business plan: marketing and finanical matters -- Small business Marketing strategies -- Putting the business plan to work: sources of funds -- Location and layout -- Managing a small business: techniques for enhancing profitability -- Managing people: A company's most valuable resource -- Legal aspects of small business: succession, ethics, and government regulation.
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