Scarborough, Norman M.
Effective small business management : an entrepreneurial approach / Norman M. Scarborough, Thomas W. Zimmerer. - 8th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2006. - xvi, 832 p. : ill.; 29 cm.
Includes bibliographical references (p. 798-810) and index.
COntents; The Challenge of entrepreneurship -- Building the Business plan: beginning considerations -- Building a business plan: marketing and finanical matters -- Small business Marketing strategies -- Putting the business plan to work: sources of funds -- Location and layout -- Managing a small business: techniques for enhancing profitability -- Managing people: A company's most valuable resource -- Legal aspects of small business: succession, ethics, and government regulation.
0131469843
2004053364
Small business--Management.
New business enterprises--Management.
Small business--Management.--United States
New business enterprises--Management.--United States
HD62.7.S27
658.02/2
Effective small business management : an entrepreneurial approach / Norman M. Scarborough, Thomas W. Zimmerer. - 8th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2006. - xvi, 832 p. : ill.; 29 cm.
Includes bibliographical references (p. 798-810) and index.
COntents; The Challenge of entrepreneurship -- Building the Business plan: beginning considerations -- Building a business plan: marketing and finanical matters -- Small business Marketing strategies -- Putting the business plan to work: sources of funds -- Location and layout -- Managing a small business: techniques for enhancing profitability -- Managing people: A company's most valuable resource -- Legal aspects of small business: succession, ethics, and government regulation.
0131469843
2004053364
Small business--Management.
New business enterprises--Management.
Small business--Management.--United States
New business enterprises--Management.--United States
HD62.7.S27
658.02/2