Wisconsin International University College Main Library

Your cart is empty.

Global strategy. / Mike W. Peng.

By: Peng, Mike WMaterial type: TextTextPublisher: Mason, Ohio : Thomson/South-Western, 2006Description: xxv, 582 p. : ill., maps ; 25 cm. + 1 folded col. mapISBN: 0324288522 (package); 0324316496; 0534274943 (access code); 0324316496Subject(s): Strategic planning | Business planning | International business enterprises -- Management | International business enterprises -- PlanningLOC classification: HD30.28.P35Online resources: Table of contents
Contents:
Contents: Foundations of global strategy: Strategizing around the globe -- Managing industry competition -- Leveraging resources and capabilities -- Emphasizing institutions, cultures and ethics -- Business-level strategies: Growing and internationalizing the entrepreneurial firm -- Entering foreign markets -- Making strategic alliances and networks work -- Managing global competitive dynamics -- Corporate-level strategies: Diversifying, acquiring and restructuring -- Structuring, learning and innovating multinationally -- Governing the corporation around the world -- Strategizing with corporate social responsibility --
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)
Item type Current location Home library Call number Status Date due Barcode
Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
General Stacks 		WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
HD30.28.P35 (Browse shelf) Available K/113/113/19

Includes access code to InfoTrac College Edition, the Online Library (WWW.infrotrac-college.com).

Includes bibliographical references and indexes.

Contents: Foundations of global strategy: Strategizing around the globe -- Managing industry competition -- Leveraging resources and capabilities -- Emphasizing institutions, cultures and ethics -- Business-level strategies: Growing and internationalizing the entrepreneurial firm -- Entering foreign markets -- Making strategic alliances and networks work -- Managing global competitive dynamics -- Corporate-level strategies: Diversifying, acquiring and restructuring -- Structuring, learning and innovating multinationally -- Governing the corporation around the world -- Strategizing with corporate social responsibility --

There are no comments on this title.

to post a comment.

If you have any concerns or questions; kindly contact the library

© Powered by WIUC IT - Support Services Unit