Managerial economics and business strategy. / Michael R. Baye, Jeffrey T. Prince, Jay Squalli

By: Baye, Michael RContributor(s): Prince, Jeffrey T | Squalli, JayMaterial type: TextTextPublisher: Boston: McGraw Hill, 2013Edition: 8th ed. (Global edition)Description: xxxiii, 636 p.: ill.; 23cmISBN: 9780077154509; 0077154509Subject(s): Managerial Economics | Business StrategyLOC classification: HD30.22.B38
Contents:
Contents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- Advanced topics in business strategy -- A Manager's guide to government in the marketplace -- Case study: challenges at time warner -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.
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Includes index.

Contents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- Advanced topics in business strategy -- A Manager's guide to government in the marketplace -- Case study: challenges at time warner -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.

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