Baye, Michael R.
Managerial economics and business strategy. / Michael R. Baye, Jeffrey T. Prince, Jay Squalli - 8th ed. (Global edition) - Boston: McGraw Hill, 2013. - xxxiii, 636 p.: ill.; 23cm.
Includes index.
Contents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- Advanced topics in business strategy -- A Manager's guide to government in the marketplace -- Case study: challenges at time warner -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.
9780077154509 0077154509
Managerial Economics
Business Strategy.
HD30.22.B38
Managerial economics and business strategy. / Michael R. Baye, Jeffrey T. Prince, Jay Squalli - 8th ed. (Global edition) - Boston: McGraw Hill, 2013. - xxxiii, 636 p.: ill.; 23cm.
Includes index.
Contents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- Advanced topics in business strategy -- A Manager's guide to government in the marketplace -- Case study: challenges at time warner -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.
9780077154509 0077154509
Managerial Economics
Business Strategy.
HD30.22.B38