Strategic management. / Frank T. Rothaermel
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.R66(2e) (Browse shelf) | 1 | Available | K/507/507/19 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.R661(2e) (Browse shelf) | 2 | Available | K/1863/1863/19 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.R662(2e) (Browse shelf) | 3 | Available | K/1864/1864/19 |
Includes index
Contents:1. Strategy analysis: What is strategy, and why is it important? -- Strategic leadership: managing the strategy process -- External analysis: Industry structure, competitive forces, and strategic groups -- Internal analysis: resources, capabilities, and core competencies -- Competitive advantage, firm performance, and business models -- 2. Strategy formulation: Business strategy: differentiation, cost leadership, and integration -- Business strategy: innovation and entrepreneurship -- Corporate strategy: mergers and acquisitions, strategic alliances -- Global strategy: competing around the world -- 3. Strategy implementation: Organizational design: structure, culture, and control -- Corporate governance and business ethics -- 4. Minicases -- 5. Cases --
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