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Strategic management: concepts and cases. / Fred R. David.

By: David, Fred RMaterial type: TextTextPublisher: Upper Saddle River: Prentice Hall, 2003Edition: 9th edDescription: xxxii, 461p.: ills; 26cmISBN: 0130479128LOC classification: HD30.28.D385
Contents:
Content: Overview of strategic management: The Nature of strategic management -- Strategy formation: The Business mission -- The External assessment -- The Internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation: Implementing strategies: Management issues -- Implementing strategies: Marketing, finance/accounting, R&D, and MIS issues -- Strategy evaluation: Strategy review, evaluation, and control.
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Item type Current location Home library Call number Copy number Status Date due Barcode
Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
HD30.28.D385 (Browse shelf) 1 Available 7496/524/13

Includes name index, subject index and company index.

Content: Overview of strategic management: The Nature of strategic management -- Strategy formation: The Business mission -- The External assessment -- The Internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation: Implementing strategies: Management issues -- Implementing strategies: Marketing, finance/accounting, R&D, and MIS issues -- Strategy evaluation: Strategy review, evaluation, and control.

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