Entrepreneurship / David Stokes, Nick Wilson, Martha Mador.

By: Stokes, David (David R.)Contributor(s): Wilson, Nicholas, Ph.D | Mador, MarthaMaterial type: TextTextPublisher: Australia ; United States : South-Western Cengage Learning, c2010Description: xx, 391 p. : ill. (some col.) ; 25 cmISBN: 9781408007457 (pbk.)Subject(s): EntrepreneurshipDDC classification: 658.421 LOC classification: HB615 | .S755 2010
Contents:
Contents: In Search of entrepreneurship: The Search for entrepreneurship -- The Properties of entrepreneurship -- Entrepreneurship and innovation -- Entrepreneurship and the economy -- Entrepreneurship in context - The Life cycle of entrepreneurship -- Integrative case study I, 2, 3 -- In search of the entrepreneur -- The Search for the entrepreneur -- Entrepreneurs and managing creativity -- Entrepreneurial networking -- Entrepreneurial decision-making and plannimg -- Integrative case study 4, 5, 6 -- In Search of enterprise value: Entrepreneurial marketing -- The Creation and protection of knowledge -- The Entrepreneurial team -- Entrepreneurial business models and processes -- Entrepreneurial finance -- Integrative case study 7, 8, 9 -- Glossary.
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Includes bibliographical references and index.

Contents: In Search of entrepreneurship: The Search for entrepreneurship -- The Properties of entrepreneurship -- Entrepreneurship and innovation -- Entrepreneurship and the economy -- Entrepreneurship in context - The Life cycle of entrepreneurship -- Integrative case study I, 2, 3 -- In search of the entrepreneur -- The Search for the entrepreneur -- Entrepreneurs and managing creativity -- Entrepreneurial networking -- Entrepreneurial decision-making and plannimg -- Integrative case study 4, 5, 6 -- In Search of enterprise value: Entrepreneurial marketing -- The Creation and protection of knowledge -- The Entrepreneurial team -- Entrepreneurial business models and processes -- Entrepreneurial finance -- Integrative case study 7, 8, 9 -- Glossary.

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