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Understanding strategic management. / Claire Capon.

By: Capon, ClaireMaterial type: TextTextPublisher: New York : Pearson Education Limited, 2008Description: xxiv, 419 p. : ill. ; 25 cmISBN: 9780273694984Subject(s): Strategic planning | Business planningDDC classification: 658.4/012 LOC classification: HD30.28.C3743 Online resources: Table of contents only
Contents:
Contents: What is strategy -- Environmental analysis -- Managing resources competitively -- Analysing financial resources -- Stakeholders,culture and change -- Management and leadership in organisations -- Developing competitive and marketing strategy -- Growth for success -- Developing international strategy -- Structure,culture and groups in organisations -- Strategy control -- Managing failure and turnaround.
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY
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Includes bibliographical references and index.

Contents: What is strategy -- Environmental analysis -- Managing resources competitively -- Analysing financial resources -- Stakeholders,culture and change -- Management and leadership in organisations -- Developing competitive and marketing strategy -- Growth for success -- Developing international strategy -- Structure,culture and groups in organisations -- Strategy control -- Managing failure and turnaround.

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