Management accounting : strategic planning: and marketing. / CIMA
Material type: TextPublisher: London : BPP, 1992Edition: 6th edDescription: xx, 616 p .: illISBN: 0862777542Other title: Study text Stage 4 :Management accounting - strategic planning and markrtinigSubject(s): Strategic planning | MarketingLOC classification: HD30.28.M26
Contents:
Contents: Introduction -- Introduction to strategic planning -- Environmental analysis -- Corporate appraisal and strategic choice -- Strategies for various business aspects -- Marketing strategies and tactics -- Control, information for strategy and marketing
Item type | Current location | Home library | Call number | Status | Date due | Barcode |
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Books | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.M26(6e) (Browse shelf) | Available | K/3229/0327/23 |
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HF5387.H67(3e) The Etiics of management. / | PN4129.15.L83(10e) The art of public speaking. / | HF5387.H67(2e) The ethics of management. / | HD30.28.M26(6e) Management accounting : strategic planning: and marketing. / | HD31.M26(5e) Management : practice and revision kit. / | ZA4201.D69(2e) Allyn and Bacon quick guide to the Internet for speech communication. / | PN4129.15.M37(16e) Principles and types of public speaking / |
Includes index.
Contents: Introduction -- Introduction to strategic planning -- Environmental analysis -- Corporate appraisal and strategic choice -- Strategies for various business aspects -- Marketing strategies and tactics -- Control, information for strategy and marketing
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