000 | 01388nam a22001937a 4500 | ||
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005 | 20230615122346.0 | ||
008 | 230615b ||||| |||| 00| 0 eng d | ||
020 | _a9781259179396 | ||
100 | _9Ferrell, O.C | ||
245 |
_aBusiness: a changing world _cO.C. ferell et al.- |
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250 | _a10th ed. | ||
260 |
_aNew York: _bMcGraw-Hill Education, _c2016 |
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300 |
_axxxvi, 600 p.: _bill.; _c25 cm. |
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500 | _aIncludes index | ||
505 | _aContents: Business in a changing world: The dynamics of business and economics -- Business ethics and social responsibility -- Business in borderless world -- Starting and growing a business: Options for organizing business -- Small business, entrepreneurship, and financing -- Managing for quality and competitiveness: The nature of management -- Organizing, teamwork, and communication -- Managing service and manufacturing operations -- Creating the human resource advantage: Motivating the workforce -- Managing human resources -- Marketing developing relationship: Customer-driven marketing -- Dimensions of marketing strategy -- Digital marketing and social networking -- Financing the enterprise: Accounting and financial statements -- Money and financial system -- Financial management and securities markets. | ||
700 |
_aHirt, Geoffrey A. _9802 |
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700 |
_aFerrell, Linda _91643 |
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942 |
_2lcc _cBK _e10th ed. _hHF1008.F47(10e) |
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999 |
_c9694 _d17194 |