000			02581pam a2200325 a 4500
001			3449790
003			OSt
005			20210803110002.0
008			920513s1993 nyua b 001 0 eng
010			_a 92020046
020			_a0070612218
040			_aDLC _cDLC _dDLC
043			_an-us---
050	0	0	_aHD62.7.St31
082	0	0	_a658.02/2 _220
100	1		_aSteinhoff, Dan.
245	1	0	_aSmall business management fundamentals / _cDan Steinhoff, John F. Burgess.
250			_a6th ed.
260			_aNew York : _bMcGraw-Hill, _c1993.
300			_axxxii, 571 p. : _bill. ; _c24 cm.
440		0	_aMcGraw-Hill series in management
504			_aIncludes bibliographical references and index.
505			_aContents: Small business, Entrepreneurship and organizing for success: Small business in big business -- Ethics and social responsibility for small business -- Entreprenureship and small-business success -- strategic plans for small business -- Old business, New business or franchise? -- Developing the business plan -- Financial planning : Legal forms of business ownership -- Financial statements and business ratios -- The Desired income approach to planning -- Planning the pro forma balance sheet -- Finding the funds to finance a business -- Marketing planning and development : Marketing strategy and marketplace research -- Picking the right location -- Personal selling, advertising and promotion planning -- -Product classes, life cycles and trends -- Consumer behavior and layout planning -- Pricing for profit -- Getting products/services to the customers -- People and organizational activity: Managing human resources -- Production and operations management -- Purchasing and inventory control -- Effective control and break-even analysis -- Computers and information systems for management decisions -- Accounting and financial controls: Consumer and business-to-business credit -- User-friendly accounting and records -- Worksheets, formal statement and cash flow statements -- Taxes and depreciation -- Special small business issues and opportunities : International business for small business -- Risk management and insurance -- Business law, bankruptcy and harvesting the winner -- Appendixes.
650		0	_aSmall business _zUnited States _xManagement.
650		0	_aNew business enterprises _zUnited States _xManagement.
700	1		_aBurgess, John F.
906			_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg
942			_2lcc _cBK
999			_c7754 _d15254