000 00956nam a22001697a 4500
008 141118b xxu||||| |||| 00| 0 eng d
020 _a0130479128
050 _aHD30.28.D385
100 _aDavid, Fred R.
245 _aStrategic management:
_bconcepts and cases. /
_cFred R. David.
250 _a9th ed.
260 _aUpper Saddle River:
_bPrentice Hall,
_c2003.
300 _axxxii, 461p.:
_bills;
_c26cm.
500 _aIncludes name index, subject index and company index.
505 _aContent: Overview of strategic management: The Nature of strategic management -- Strategy formation: The Business mission -- The External assessment -- The Internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation: Implementing strategies: Management issues -- Implementing strategies: Marketing, finance/accounting, R&D, and MIS issues -- Strategy evaluation: Strategy review, evaluation, and control.
942 _2lcc
_cBK
999 _c5264
_d12764