000 01816cam a22003014a 4500
001 12727269
005 20210414114212.0
008 020402s2003 mauab b 001 0 eng
010 _a 2002067164
020 _a0072488468 (alk. paper)
020 _a0071198687 (international : alk. paper)
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD30.28
_b.P3395
082 0 0 _a658.4/012
_221
100 1 _aPearce, John A.
245 1 0 _aStrategic management :formulation,implementation and control. /
_bformulation, implementation, and control /
_cJohn A. Pearce and Richard B. Robinson,
250 _a8th ed.
260 _aBoston :
_bMcGraw-Hill/Irwin,
_c2003.
300 _a1 v. (various pagings) :
_bill., maps ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
505 _aContents: Overview of strategic management: strategic management -- Strategy formulation: Defining the Company's mission and social responsibility -- The external environment -- The Global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long- term objectives and Grand strategies -- Strategic analysis and choice in single- or Dominant- product businesses: Building sustainable competitive advantages -- Strategy implementation: Implementing strategy through short- term objectives, functional tactics, reward system and employee empowerment -- Implementing strategy: structure, leadership and culture -- Strategic control and continuous improvement -- Cases
650 0 _aStrategic planning.
700 1 _aRobinson, Richard B.
_q(Richard Braden),
_d1947-
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c2818
_d10318