Murphy, Patrick E. <br/><br/>
Marketing ethics : cases and readings. / 

 - Upper Saddle River, NJ.,  Pearson ,  2006. 
 - xii, 172  p:  illus, index 
<br/><br/> Includes bibliographical references and index 
<br/><br/>Contents  Ethical reasoning and marketing decisions -- Contemporary readings in marketing ethics -- Short cases -- Longer cases --  
<br/><br/><label>ISBN: </label>0131330888 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Business ethics
<br/><br/><label>LC Class. No.: </label>HF5415.M21 
<br/><br/><label>Dewey Class. No.: </label>174'