TY  - BOOK
AU  - 
TI  - Microeconomics and behaviour / 
SN  - 9780070166745
AV  - HB171.5.F72(8e) 
PY  - 2010///
CY  - New York: 
PB  - McGraw-Hill / Irwin
N1  - Includes index; Contents: Part One: Introduction: thinking like an economist -- Supply and demand -- Part Two: The theory of consumer behavior: Rational consumer choice -- Individual and market demand -- Applications of rational choice -- Applications of rational choice and demand theories -- The economics of information and choice under uncertainty -- Explaining tastes: the importance of altruism and other nonegoistic behavior -- Cognitive limitations and consumer behavior -- Part Three: Production -- Cost -- Perfect competition -- Monopoly -- Imperfect competition: a game-theoretic approach -- Part Four: Labor -- Capital -- Part Five: Externalities, property rights, and the coase theorem -- Government.
ER  -