TY  - BOOK
AU  - Ward, Damian.
TI  - Economics for business / 
SN  - 9780077124731
AV  - HB 171.5.B35 (3e) 
PY  - 2009///
CY  - New York
PB  - McGraw-Hill Education;
N1  - Includes glossary and index; Contents: Section I: Introduction: Economics for business -- Section II: Understanding markets: Consumer in the marketplace -- Firms in the marketplace -- Market in action -- Section III: Competition and profitability: market structure and firm performance -- strategic rivalry -- Growth strategies -- Governing business -- Section IV: Domestic macroeconomics: Introduction to the macroeconomy --  Measuring macroeconomic variables and policy issues -- Expenditure and fiscal policy -- Money, banking and interest -- Supply side policies and economic growth -- Section V: Global economics: Exchange rates and the balance of payments -- Globalization.
ER  -