Thomke, Stefan <br/><br/>
Managing product and service development:text and cases. / 
Stefan Thomke 
 - Boston:  McGraw Hill,  c2007. 
 - vii,592 p.:  ill ;  23cm. 
<br/><br/> Includes index 
<br/><br/>Contents: Building capabilities for experimentation, learning and protyping -- Development process design and improvement -- Managing development networks. 
<br/><br/><label>ISBN: </label>139780073023014 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Managing products
<br/><br/><label>LC Class. No.: </label>HF5415.153.T361