TY - BOOK AU - Locker,Kitty O. AU - Kaczmarek,Stephen Kyo AU - TI - Business communication :building critical skills. SN - 0070927286 AV - HF5718.L63 U1 - 651.7 21 PY - 2005/// CY - New York PB - McGraw-Hill KW - Business communication N1 - Includes bibliographical references and index; Contents: Building effective messages: Introduction to business communication -- Adapting your message to your audience -- Communicating across cultures -- Planning, writing and revising -- Creating goodwill: You-attitude -- Positive emphasis -- Reader benefits -- Letters, memos and e-mail messages: Formats for letters and memos -- Informative and positive messages -- Negative messages -- Persuasive messages -- Email messages -- Polishing your writing: Editing for grammar and punctuation -- Choosing the right word -- Editing sentences and paragraphs -- Interpersonal communication: Listening -- Working and writing in teams -- Planning, managing and recording meetings -- Making oral presentations -- Research, reports and visuals: Finding, analyzing and documenting information -- Proposals and progress reports -- Short reports -- Long reports -- Using visuals -- Job hunting: Researching jobs -- Creating persuasive resumes -- Job application letters -- Preparing for job interviews -- After the interview: follow-up letters and emails and job offers -- UR - http://www.loc.gov/catdir/description/mh031/2002035595.html UR - http://www.loc.gov/catdir/toc/fy036/2002035595.html ER -