TY  - BOOK
AU  - Peng,Mike W.
TI  - Global strategy.
SN  - 0324288522 (package)
AV  - HD30.28.P35 
PY  - 2006///
CY  - Mason, Ohio
PB  - Thomson/South-Western
KW  - Strategic planning
KW  - Business planning
KW  - International business enterprises
KW  - Management
KW  - Planning
N1  - Includes access code to InfoTrac College Edition, the Online Library (WWW.infrotrac-college.com); Includes bibliographical references and indexes; Contents: Foundations of global strategy: Strategizing around the globe -- Managing industry competition -- Leveraging resources and capabilities -- Emphasizing institutions, cultures and ethics -- Business-level strategies: Growing and internationalizing the entrepreneurial firm -- Entering foreign markets -- Making strategic alliances and networks work -- Managing global competitive dynamics -- Corporate-level strategies: Diversifying, acquiring and restructuring -- Structuring, learning and innovating multinationally -- Governing the corporation around the world -- Strategizing with corporate social responsibility --
UR  - http://www.loc.gov/catdir/toc/fy054/2004111928.html
ER  -