Peng, Mike W., <br/><br/>
Global strategy. / 
Mike W. Peng. 
 - Mason, Ohio :  Thomson/South-Western,  2006. 
 - xxv, 582 p. :  ill., maps ;  25 cm. +  1 folded col. map. 
<br/><br/> Includes access code to InfoTrac College Edition, the Online Library (WWW.infrotrac-college.com). 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/>Contents: Foundations of global strategy: Strategizing around the globe -- Managing industry competition -- Leveraging resources and capabilities -- Emphasizing institutions, cultures and ethics -- Business-level strategies: Growing and internationalizing the entrepreneurial firm -- Entering foreign markets -- Making strategic alliances and networks work -- Managing global competitive dynamics -- Corporate-level strategies: Diversifying, acquiring and restructuring -- Structuring, learning and innovating multinationally -- Governing the corporation around the world -- Strategizing with corporate social responsibility --   
<br/><br/><label>ISBN: </label>0324288522 (package) 0324316496 0534274943 (access code) 0324316496 
<br/><br/><label>LCCN: </label>2004111928 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Business planning.<br/>International business enterprises--Management.<br/>International business enterprises--Planning.
<br/><br/><label>LC Class. No.: </label>HD30.28.P35