TY - BOOK AU - Waters,Joe TI - Fundraising with businesses: 40 new (and improved!) strategies for nonprofits. T2 - Wiley nonprofit authority series SN - 9781118615461 (cloth) AV - HV41.2.W38 U1 - 658.15/224 23 PY - 2014/// CY - Hoboken PB - Wiley KW - Fund raising KW - Social marketing N1 - Includes index; Contents: Percentage-of-sales fundraisers -- Register fundraiser -- Donation box fundraiser -- Hashtag fundraiser -- Shopping fundraiser -- Action-triggered fundraiser -- Pin-to-give fundraiser -- Text-to-give fundraiser -- Cash donation -- Product donation -- Company giveaway fundraiser -- New hire fundraiser -- Cause product fundraiser -- Office pool fundraiser -- Pinup fundraiser -- Facebook likes fundraiser -- Check-in to give fundraiser -- Payroll deduction -- Sports team fundraiser -- Scan-to-give fundraiser -- Shop-walk fundraiser -- Collection drive -- Trade show fundraiser -- Dress-down/up fundraiser -- Movie theater fundraiser -- Facebook contest fundraiser -- Donate-profits day fundraiser -- Buy one give one fundraiser -- Matching gifts -- Round-up fundraiser -- In-store fundraiser -- Halopreneurs -- Signature cause product fundraiser -- Launch fundraiser -- Building fundraiser -- Dollars for doers -- Special occasion fundraiser -- Coupon book fundraiser -- Watch-to-give fundraiser -- Business-to-business fundraiser -- Fundraising with businesses: seven steps to success -- ER -