TY  - BOOK
AU  - Czinkota,Michael R.
AU  - Ilkka A. Ronkainen
AU  - Michael H. Moffett
TI  - Fundamentals of international business.
SN  - 9780324259643
AV  - HF1379.C93 
PY  - 2004///
CY  - New York
PB  - Thomson
KW  - International Business
N1  - Includes index; Contents: Globalization -- Globalization Drivers: Cultural environments -- Global trade environment -- Politics and Laws -- Economic integration -- Global trade and investment: Trade and investment theory: The International economic activity of the nation -- Global finance: Foreign exchange and global financial markets -- Global financial management -- Global operations: Exporting and global expansion -- Global marketing -- Global supply chain -- Managing globally -- The Future
ER  -