TY  - BOOK
AU  - Baye, Michael R.
AU  - 
AU  - 
TI  - Managerial economics and business strategy.
SN  - 9780077154509
AV  - HD30.22.B38 
PY  - 2013///
CY  - Boston
PB  - McGraw Hill
KW  - Managerial Economics
KW  - Business Strategy
N1  - Includes index; Contents: The Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The Theory of individual behavior -- The Production process and costs -- The Organization of the firm -- The Nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The Economics of information -- Advanced topics in business strategy -- A Manager's guide to government in the marketplace -- Case study: challenges at time warner -- Appendix A: Answers to selected end-of-chapter problems -- Appendix B: Additional readings and references.
ER  -