TY - BOOK AU - TI - Communication matters. SN - 9780071221498 AV - P90.F64 PY - 2011/// CY - New York PB - McGraw-Hill KW - Communication N1 - Contents: Communication in principle: Communication: a first look -- Communication and culture -- Perceiving the self and others -- How we use language -- Communicating nonverbally -- Listening effectively -- 2. Communication in context: Communicating in social and professional relationships -- Communicating in intimate relationships -- Communicating in small groups -- Decision making and leadership in groups -- 3. Communication in the public sphere: Choosing, developing and researching a topic -- Organizing and finding support for your speech -- Presenting a speech confidently and competently -- Speaking informatively -- Speaking persuasively -- ER -