TY  - BOOK
AU  - Harris,Richard Jackson
AU  - Sanborn,Fred W.
TI  - A cognitive psychology of mass communication.
T2  - Routledge communication series
SN  - 9780415537049 (Hardback : acidfree paper)
AV  - P96.P75.H37  
U1  - 302.2301/9 23
PY  - 2014///
CY  - New York
PB  - Routledge
KW  - Mass media
KW  - Psychological aspects
N1  - Includes bibliographical references (pages 419-501) and indexes; Contents: Mass communication in our wired society: the changing media landscape -- Research and theory in mass communication: How are media studied scientifically? -- The psychology of media use: Tapping into our deepest selves -- Media portrayals of groups: distorted social mirrors -- Advertising: baiting, catching, and reeling us in -- Sports, Music, and religion: emotion to the forefront -- New: setting an agenda about the world -- Politics: using news and advertising to win elections -- Violence: watching all that mayhem really matters -- Sex: is turning in turning us on? sexuality through a media lens -- Socially positive media: teaching good things to children (and the rest of us) -- Responding to media: getting our two cents in --
ER  -