Essentials of business communication. /
Mary Ellen Guffey, Dana Loewy
- 8th ed. Annotated instructor's edition
- London: South-Western, 2010.
- xxiv, 444 p. + [various pagings]. : col. ill. ;
Includes bibliographical references and indexes.
Contents: 1. Communication in today's workplace: Career success begins with communication skills -- 2. The writing process: Planning business messages -- Composing business messages -- Revising business messages -- 3: Communicating at work: Electronic messages and memorandums -- Positive messages -- Negative messages -- Persuasive messages -- 4. Reporting workplace data: Informal reports -- proposals and formal reports -- 5. Professionalism, teamwork, meetings, and speaking skills: Professionalism at work: business etiquette, ethics, teamwork, and meetings -- Business presentations -- 6. Communication employment: The job search, resumes, and cover letters -- interviewing and following up --
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Business communication--Case studies.--United States Communication in organizations--Case studies.--United States