TY  - BOOK
AU  - 
TI  - Advertising, media and society reader.
AV  - HM1206.A.24 
PY  - 2013///
CY  - Ontario
PB  - University of Western Ontario
KW  - Mass media
KW  - Social aspects
N1  - Includes index; Ring binding; Contents: The foundations of consumer society -- Advertising strategies -- The semiotics of advertising -- Critics of advertising --The creative revolution -- Cola wars -- Materialism for and against -- Culture jamming -- Manufacturing content -- Shopping -- The Infantilized consumer --
ER  -