Analytics for managers. /
Business Administration 3316
Peter C. Bell and Gregory S. Zaric
- London, Ontario: Ivey Business School, 2012.
- [various pagings].: ill.;
- Business case studies .
Custom HBA Printing: August 2012
Contents: Introduction -- An Introduction to management analytics -- Models and model building -- Analyzing sequential decisions -- Data driven decision making -- predictive modelling case: Burnhamwood University -- Simulating the future -- Simultaneous decision problems case: AgrEvo Canada --Revenue management -- Creating competitive advantage using analytics --