Strategic management esentials. / Gareth R. Jones, Charles W.L. Hill, - 3rd ed.. international ed.] - New York: South-Western, 2012. - xv, 259 p. + [various pagings] : ill.;

Contents:1. Introduction to strategic management: Developing the competitive strategic process -- Governing stakeholders and business ethics -- 2. The nature of competitive advantage: Identifying opportunities and threats through external analysis -- Building competitive advantages -- 3. Building and sustaining long-run competitive advantages: Positioning for competitive-level strategy -- Global strategy -- Long-run profitability through corporate-level strategy -- 4. Strategy implementation: Strategic change -- Implementing strategy through organizational design --

9781111525200 111152520X


Strategic planning -- United States. --Case studies.
Business planning-- United States. -- Case studies.
Management-- United States-- Case studies.

HD30.28.J76