TY - BOOK AU - Wild, John J. AU - Wild, Kenneth L. AU - Han, Jerry C.Y. TI - International business: an integrated approach . SN - 0138621861; 0130316741 AV - HD62.4.W58 PY - 2001/// CY - Upper Saddle River, New Jersey PB - Pearson KW - International business enterprises -- Management KW - International trade N1 - Includes index,references and glossary; Contents: 1. Overview of international business: The Global perspective -- 2. National business environments: Culture in business -- Politics and law in business ethics -- Business in other economies -- 3. International trade and investment: International trade -- Government impact on international trade -- Foreign direct investment -- Regional economic integration -- 4. The international financial system: International financial markets -- International monetary system -- 5. International business management: Analyzing international opportunities -- Planning and organizing international operations -- Selecting and managing entry modes -- Acquiring business resources -- Developing and marketing products -- Managing international operations -- ER -