Conger, Jay A. <br/><br/>
Winning ''em over: a new model for management in age of persuasion / 
Jay A. Conger 
 - U.S.A.:  Simon & Schuster,  c1998. 
 - 224 p.:  ill,  24cm. 
<br/><br/> Includes index. 
<br/><br/>Contents: Introduction -- Welcome to the future -- Persuasion: The Six killer myths -- Building credibility for ourselves -- Searching for shared ground -- Compelling positions and evidence -- Connecting emotionally -- The Persuasion power boost: Actions -- Appendix 1. The Passing age of command -- Appendix 2. The new age of persuasion -- Appendix 3. Let's get in there and fight. 
<br/><br/><label>ISBN: </label>0684807726 
<br/><br/><label>Subjects--Topical Terms: </label> Management. 
<br/><br/><label>LC Class. No.: </label>HD66.C74