TY  - BOOK
AU  - McGuigan, James R.
AU  - Moyer, Charles R.
AU  - Harris, Frederick H. DEB.
TI  - Managerial economics: applications, strategy, and tactics
SN  - 0538881062
AV  - HD30.22.M32 
PY  - 1999///
CY  - Boston
PB  - South-Western College Publishing
KW  - Managerial economics
N1  - Includes index; Contents: Introduction to managerial decision making -- Demand and forecasting -- Production and cost -- Pricing and output decisions: strategy and tactics -- Long-term investment decisions and risk management
ER  -