TY  - BOOK
AU  - Dignan,Mark B.
AU  - Carr,Patricia A.
TI  - Program planning for health education and promotion.
SN  - 0812115546
AV  - RA440.5.D55  
U1  - 613/.07 20
PY  - 1992///
CY  - Pennsylvania
PB  - Lea & Febiger
KW  - Health education
KW  - Planning
KW  - Health promotion
KW  - Health Education
KW  - Health Planning
KW  - Health Promotion
N1  - Includes bibliographical references and index; Contents: Program planning: Putting the parts together -- Basic definitions and assumptions -- Targets of program planning -- Theoretical foundations -- Process of program planning -- Community analysis: Understanding communities -- Format for community analysis -- Collecting data from the community -- Conducting the community analysis -- Community diagnosis -- Targeted assessment: Starting with a defined problem -- Extending community analysis -- Exploring program focus -- Establishing program goals -- Methods for collecting data on health behaviors and outcomes -- Assessing educational readiness -- Defining target group behaviors -- Models for behavioral assessment -- Program plan development: Components of program plans -- The planning process -- Creating the planning document -- Examples of program plans -- Implementation: Phases of implementation -- Evaluation: A working definition of evaluation -- Scope of evaluation -- Focus of program evaluation -- Sources of evaluation -- Evaluation criteria -- Measurement and evaluation -- Evaluation design -- Quantitative evaluation -- Qualitative evaluation -- Combined quantitative and qualitative methods -- Planning for evaluation -- Accountability and program evaluation
ER  -