TY - BOOK AU - Bliss,Edward AU - Hoyt,James L. TI - Writing news for broadcast. SN - 0231079729 AV - PN4784.B75.B55 PY - 1992/// CY - New York PB - Columbia University Press KW - Broadcast journalism KW - Authorship KW - Report writing N1 - Includes bibliographical references (p. [154]-157) and index; Contents: Introduction -- A new way of reporting -- Basic work rules -- Names and pronunciation -- Tell your story -- Watch that word! -- Some grammatical goblins -- Keeping it short -- The time element -- The lead -- The lead-in -- The spoken word -- Voice-over: Image and the word -- Those special formats -- Your electronic link to the world: The news service -- What else? ER -