David, Fred R.
Strategic management : concepts /
Fred R.David
- 10th ed.
- Upper Saddle River, NJ : Prentice Hall, 2005.
- xxiii, 360 p: ill, 25cm.
Includes index.
Content: Overview of strategic management -- Strategy formulation -- Strategy implementation -- Strategy evaluation -- Strategic management case analysis.
0131503464 9780131503465
Strategic planning.-- Case studies.
HD30.28.D27