Wheelen, Thomas L.

Strategic management and business policy : concepts and cases / Thomas L. Wheelen, J. David Hunger. - 10th ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2006. - xlvii, + various pagings : col. ill. ; 27 cm.

Includes bibliographical references and indexes.

Contents: Introduction to strategic management and business policy -- Scanning the environment -- Strategy formulation -- Strategy implementation -- Other strategic issues -- Introduction to case analysis -- Cases in the strategic amnagement.

0131494597

2005048927


Strategic planning.
Strategic planning--Case studies.

HD30.28 / .W43 2006

658.4/012