TY - BOOK AU - Thompson,Arthur A. AU - Strickland,A.J. AU - Gamble,John AU - Thompson,Arthur A. TI - Crafting and executing strategy :the quest for competitive advantage : concepts and cases. SN - 0072884444 (alk. paper) AV - HD30.28.T53 U1 - 658.4/012 22 PY - 2005/// CY - New York, N.Y. PB - McGraw-Hill/Irwin KW - Strategic planning KW - Case studies N1 - Rev. ed. of: Strategic management. 13th ed. c2003; Includes bibliographical references and indexes; Contents: What is strategy and why is it important -- The Managerial process of crafting and executing strategy -- Analyzing a company's external environment -- Analyzing a company's resources and competitive position --Th Five generic competitive strategies: Which one to employ? -- Beyond competitive strategy: Other important strategy choices -- Competing in foreign markets -- Tailoring strategy to fit specific industry and company situations -- Diversification: Strategies for managing a group of businesses -- Strategy, ethics and social responsibility -- Building resource strengths and organizational capabilities -- Managing internal operations: Actions that promote better strategy execution -- Corporate culture and leadership: Keys to good strategy execution -- Cases in crafting and executing strategy ER -