Exploring corporate strategy /
Gerry Johnson, Kevan Scholes.
- 5th ed.
- London ; New York : Prentice Hall Europe, 1999.
- xxvi, 972 p. : ill., map ; 25 cm.
Includes bibliographical references and index.
Contents: Introdction : Corporate strategy: An Introduction -- Strategic management in practice -- Strategic analysis: Analysing the environment -- Resources, competences and strategic capability -- Stakeholder expectations and orgainsational purposes -- Strategic chioce: Bases of strategic choice -- Strategic options: Directions and methods of development -- Strategy evaluation and selection -- Strategy implementation: Organisation structure and desgin -- Resource allocation and control -- Managing strategic change -- Glossary.