TY  - BOOK
AU  - Barney, Jay B.
AU  - Hesterly William S. 
TI  - Strategic management and competitive advantage:cases and concepts.
SN  - 9780137042876
AV  - HD30.28 .D36338
PY  - 2010///
CY  - London
PB  - Prentice Hall
KW  - Strategic management
N1  - Includes index; Contents: The Tools of strategic analysis: What is strategy and the strategic management process -- Evaluating a firm's external environment -- Evaluating a firm's internal capabilities -- Business- level strategies: Cost leadership -- Product differentiation -- Corporate strategies: Vertical integration -- Corporate diversification -- Strategic alliances -- Mergers and acquisitions -- International strategies
ER  -