TY  - BOOK
AU  - Chaffey,Dave
TI  - E-business and e-commerce management : strategy, implementation, and practice.
SN  - 9780273707523
AV  - HF5548.32.C472  
U1  - 658.8/72 22
PY  - 2006///
CY  - New York
PB  - Pearson Education
KW  - Electronic commerce
KW  - Business enterprises
KW  - Computer networks
N1  - Includes bibliographical references and index; Contents: Introduction to e-business and e-commerce -- E-commerce fundamentals -- E-business Infrastructure -- E-environment -- Strategy and applications: E-business strategy -- Supply chain management -- E-procurement -- E-marketing  -- Customer relationship management -- Implementation: Change management -- Analysis and design -- Implementation and maintenance
ER  -