TY  - BOOK
AU  - Campbell,Richard
AU  - Martin,Christopher R.
AU  - Fabos,Bettina
TI  - Media & culture: an introduction to mass communication 
SN  - 0312416849(4e)
AV  - P94.65.U6 C36 
U1  - 302.23/0973 22
PY  - 2004///
CY  - Boston
PB  - Bedford/St. Martin's
KW  - Mass media and culture
KW  - United States
KW  - Popular culture
N1  - Includes bibliographical references (p. 573-581) and index; Contents: Mass media and the cultural landscape: Mass communication: a critical approach -- The internet and new technologies: media at the crossroads -- Sounds and images; Sound recording and popular music -- Popular radio and the origins of broadcasting -- Television and the power of visual culture -- Cable and the specialization of television -- Movies and the impact of images -- Words and pictures: Newspapers and the rise of modern journalism -- Magazines in the age of specialization -- Books and the power of print -- The business of mass media: Advertising and commercial culture -- Public relations and framing the message -- Media economics and the global marketplace -- Democratic expression and the mass media: The culture of journalism: values, ethics, and democracy --Media effects and cultural approaches to research -- Legal controls and freedom of expression
ER  -