Media/society : industries, images, and audiences. / David Croteau, William Hoynes.

By: Croteau, DavidContributor(s): Hoynes, WilliamMaterial type: TextTextPublisher: Thousand Oaks, Calif. : Pine Forge Press, 1997Description: xix, 344 p. : ill. ; 24 cmISBN: 0803990650 (acidfree paper)Subject(s): Mass media -- Social aspects -- United States | Mass media -- Political aspects -- United StatesDDC classification: 302.23 LOC classification: HN90.M3.C76
Contents:
Contents: Media/society: Media and the social world -- Production: the media industry and the social world: The Economics of the media industry -- Political influence on media -- Media organizations and professionals -- Content: media representations of the social world: Social inequality and media representation -- Media and ideology -- Audiences: meaning and influence: Media influence and the political world -- Active audiences and the construction of meaning -- Media technology and social change -- Globalization and the future: Media in a changing global culture --
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
HN90.M3.C76 (Browse shelf) Available K/3122/0220/23

Includes bibliographical references (p. 321-331) and index.

Contents: Media/society: Media and the social world -- Production: the media industry and the social world: The Economics of the media industry -- Political influence on media -- Media organizations and professionals -- Content: media representations of the social world: Social inequality and media representation -- Media and ideology -- Audiences: meaning and influence: Media influence and the political world -- Active audiences and the construction of meaning -- Media technology and social change -- Globalization and the future: Media in a changing global culture --

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