Business communication today. / Courtland L. Bovée, John V. Thill.

By: Bovée, Courtland LContributor(s): Thill, John VMaterial type: TextTextPublisher: Boston: Pearson, 2014Edition: 12th edDescription: xxxviii, 641 p. : colored illustrations ; 29 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780132971294 (alk. paper)Subject(s): Business communication -- United States -- Case studies | Communication in organizations -- United States -- Case studiesDDC classification: 658.4/5 LOC classification: HF5718.B66
Contents:
Contents: Understanding the foundations of business communication: Achieving success through effective business communication -- Mastering team skills and interpersonal communication -- Communicating in a world of diversity -- Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- Electronic, social and visual media: Electronic media -- Social media -- Visual media -- Brief messages: Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Reports and proposals: Finding, evaluating, and processing information -- Planning reports and proposals -- Writing and completing reports and proposals -- Designing and delivering oral and online presentations: Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs: Building careers and writing résumés -- Applying and interviewing for employment --
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
HF5718.B66(12e) (Browse shelf) Available K/3112/0210/23

Includes bibliographical references and index.

Contents: Understanding the foundations of business communication: Achieving success through effective business communication -- Mastering team skills and interpersonal communication -- Communicating in a world of diversity -- Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- Electronic, social and visual media: Electronic media -- Social media -- Visual media -- Brief messages: Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Reports and proposals: Finding, evaluating, and processing information -- Planning reports and proposals -- Writing and completing reports and proposals -- Designing and delivering oral and online presentations: Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs: Building careers and writing résumés -- Applying and interviewing for employment --

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