Exploring strategy: text and cases. / Gerry Johnson … [et al.]

Contributor(s): Johnson, GerryMaterial type: TextTextPublisher: London: Pearson, 2014Edition: 10th edDescription: xxxii, 783 p. : illISBN: 9781292002545Subject(s): Business planning | Strategic planningDDC classification: 658.4/012 LOC classification: HD30.28.E96
Contents:
Introducing strategy -- 1. The strategic position: The environment -- Strategic capabilities -- Strategic purpose -- Culture and strategy -- 2. Strategic choices: -- Business strategy -- Corporate strategy and diversification -- International strategy -- Innovation and entrepreneurship -- Mergers, acquisitions and alliances -- 3. Strategy in action: -- Evaluating strategies -- Strategy development processes -- Organising for success -- Leading strategic change -- The practice of strategy --
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
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HM586.D68(13e) Down to earth sociology: introductory readings / HB171.5.K78(2e) Economics. / HB172.5.D361(2e) Macroeconomics. / HD30.28.E96(10e) Exploring strategy: text and cases. / HD30.28.E961(10e) Exploring strategy: text and cases. / HD30.28.E963(10e) Exploring strategy: text and cases. / HB135.S881(4e) Essential mathematics for economic analysis. /

Includes bibliographical references and index.

Introducing strategy -- 1. The strategic position: The environment -- Strategic capabilities -- Strategic purpose -- Culture and strategy -- 2. Strategic choices: -- Business strategy -- Corporate strategy and diversification -- International strategy -- Innovation and entrepreneurship -- Mergers, acquisitions and alliances -- 3. Strategy in action: -- Evaluating strategies -- Strategy development processes -- Organising for success -- Leading strategic change -- The practice of strategy -- tt

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