Managerial economics: applications, strategy, and tactics. / James R. McGuigan, R. Charles Moyer and Frederick H. deB. Harris.
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TextPublisher: Stamford: CENGAGE Learning, 2014Edition: 13th edDescription: xxiv, 676 pages [+ various pagings] : illustrations ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781285420929; 1285420926Subject(s): Managerial economics | Managerial economics -- Problems, exercises, etcLOC classification: HD30.22.M32| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.22.M32(13e) (Browse shelf) | 1 | Available | K/648/648/19 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.22.M321(13e) (Browse shelf) | 2 | Available | K/649/649/19 | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.22.M322(13e) (Browse shelf) | 3 | Available | K/650/650/19 |
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| QA76.758.P751(7e) Software engineering: a practitioners approach. / | QA76.758.P752(7e) Software engineering: a practitioners approach. / | HD30.22.M32(13e) Managerial economics: applications, strategy, and tactics. / | HD30.22.M321(13e) Managerial economics: applications, strategy, and tactics. / | HD30.22.M322(13e) Managerial economics: applications, strategy, and tactics. / | QA76.76.O63.T11(4e) Modern operating systems. / | QA76.76.O63.T111(4e) Modern operating systems. / |
Twelfth edition was published: Mason, Ohio : South-Western CENGAGE Learning, c2011.
Includes index.
Content: Introduction: Introduction and goals of the firm -- Fundamental economic concepts -- Demand and forecasting: Demand analysis -- Estimating demand -- Business and economic forecasting -- Managing in the global economy -- Production and cost: Production economics -- Cost analysis -- Applications of cost theory -- Pricing and output decisions: strategy and tactics: Prices, output and strategy: pure and monopolistic competition -- Price and output determination: monopoly and dominant firms -- Price and output determination: oligopoly -- Best-practice tactics: game theory -- Pricing techniques -- Organizational architecture and regulation: Contacting, governance and organizational form -- Government regulation -- Long-term investment analysis --
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