Essentials of strategic management. / Charles W.L. Hill, Gareth R. Jones
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TextPublisher: New York: Houghton Mifflin, 2008Description: xvi, 244 p. + [various pagings]: illISBN: 9780618605361; 0618605363Subject(s): Strategic planning -- United States. -- Case studies | Business planning -- United States. -- Case studies | Management -- United States -- Case studiesLOC classification: HD30.28.H64| Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.H64 (Browse shelf) | 1 | Available | K/324/324/19 | |
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Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.H641 (Browse shelf) | 2 | Available | K/325/325/19 |
Contents:1. Introduction to strategic management: The Strategy-making process -- Stakeholders, the Mission, Governance and business ethics -- 2. The Nature of competitive advantage: External analysis: the identification of opportunities and threats -- Building competitive advantage -- 3. Building and sustaining long-run competitive advantage: Business-level strategy and competitive positioning -- Strategy in the global environment -- Corporate-level strategy and long-run profitability -- 4. Strategy implementation: Strategic change: implementing strategies to build and develop a company -- Implementing strategy through organizational design -- 5. Cases in strategic management --
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