New media marketing. / Raymond Pirouz
Material type:
TextSeries: Publisher: London, Ontario: Ivey Business School, 2013Description: [various pagings].: illOther title: MBA 9449 2013/2015 - ElectiveSubject(s): Marketing Social mediaLOC classification: HF5415.1265.P67
Contents:
Contents: Online marketing at big skinny -- Communispace -- Mediamath: positioning a real-time interface for online media planning & buying -- Social media -- How pinterest puts people in stores -- Hootsuite: monetizing the social media dashboard -- Better homes & gardens real estate: B2B and B2C social media marketing -- Mountain equipment co-op: digital strategy -- Sushilicious: standing out in a crowded field -- Online metrics: What are you measuring and why? --
| Item type | Current location | Home library | Call number | Vol info | Status | Notes | Date due | Barcode |
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Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HF5415.1265.P67 (Browse shelf) | NEW/Pir | Available | Part of the Ivey Collection. Shelved alphabetically by title | K/1688/1688/19 |
Contents: Online marketing at big skinny -- Communispace -- Mediamath: positioning a real-time interface for online media planning & buying -- Social media -- How pinterest puts people in stores -- Hootsuite: monetizing the social media dashboard -- Better homes & gardens real estate: B2B and B2C social media marketing -- Mountain equipment co-op: digital strategy -- Sushilicious: standing out in a crowded field -- Online metrics: What are you measuring and why? --
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