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International business: an integrated approach . / John J. Wild, Kenneth L. Wild, Jerry C. Y. Han

By: Wild, John JContributor(s): Wild, Kenneth L | Han, Jerry C.YMaterial type: TextTextPublisher: Upper Saddle River, New Jersey: Pearson, 2001Description: xxvi, 573 p: illISBN: 0138621861; 0130316741Subject(s): International business enterprises -- Management International tradeLOC classification: HD62.4.W58
Contents:
Contents: 1. Overview of international business: The Global perspective -- 2. National business environments: Culture in business -- Politics and law in business ethics -- Business in other economies -- 3. International trade and investment: International trade -- Government impact on international trade -- Foreign direct investment -- Regional economic integration -- 4. The international financial system: International financial markets -- International monetary system -- 5. International business management: Analyzing international opportunities -- Planning and organizing international operations -- Selecting and managing entry modes -- Acquiring business resources -- Developing and marketing products -- Managing international operations --
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Books Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY
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HD62.4.W58 (Browse shelf) Available K/385/385/19

Includes index,references and glossary.

Contents: 1. Overview of international business: The Global perspective -- 2. National business environments: Culture in business -- Politics and law in business ethics -- Business in other economies -- 3. International trade and investment: International trade -- Government impact on international trade -- Foreign direct investment -- Regional economic integration -- 4. The international financial system: International financial markets -- International monetary system -- 5. International business management: Analyzing international opportunities -- Planning and organizing international operations -- Selecting and managing entry modes -- Acquiring business resources -- Developing and marketing products -- Managing international operations --

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